Projects
Erica Ad Media is a paid media advertising professional with extensive experience in Facebook, Instagram, Pinterest, and Google Ads. Erica have worked with a variety of projects to create successful digital marketing campaigns that drive real results. Here are some examples of our recent projects:
Brand Awareness
E-commerce
Erica created brand awareness campaigns for a client who wanted to build a paid social account from scratch. We achieved impressive results, obtaining 24 million impressions and reaching 14 million users by building segments and creating engaging video and infographic ads.
A/B Testing
E-commerce
Erica's campaign has been hard at work, pushing the boundaries of what is possible in marketing. Through A/B testing on target audiences, creatives, and ad copy, they have achieved a staggering 100% improvement in click-through rate (CTR) and return on ad spend (ROAS).
Conversion
E-Commerce
Erica developed and executed targeted campaigns, providing a variety of content, including videos, catalogs, user-generated content, and customized ads. Our retargeting strategy has been engaging customers and nurturing them through full-funnel marketing ads, resulting in the highest ROAS of $295.
